Check out our new Fujinon Premista Zoom lenses now available to rent! They cover large format sensors, are razor sharp, and feature minimal distortion and aberration, making them perfect for achieving clean visuals.

Thanks to the adoption of a large-diameter aspherical lens and a new focus/zoom system, the Premista achieves stunning optical quality from the center to the corners allowing cinematographers the ability to capture the fine detail and texture of whatever subject they might be photographing.

Additionally, the lenses feature ZEISS eXtended Data compatibility making them a great choice for virtual production.


Our 2023 Community Builders Grant Grand Prize Winner finished filming in the last few weeks! Filmmaker Christian Mejia and his team on First Check just wrapped principal photography.

In First Check, Chava is a 16-year old kid who gets a summer job instead of visiting family in Mexico, a yearly tradition he shares with his little sister Michelle.⁠

Additionally, First Check was shot by Camera Ambassador regular Joe Martinez Jr. and produced by Judy Febles.

We can't wait to see the finished film!


TheChicago Underground Film Festival is back, and this year it's turning 30! CUFF is the longest-running underground film festival in the world, championing independent artists in their approach to unconventional form and subject matter.


Happy 50th anniversary to Chicago Filmmakers!

With classes, workshops, screenings, and much more, Chicago Filmmakers continues to make the city of Chicago a more inclusive space for filmmakers and film lovers alike.


Behind the Lens: Photography masterclass with Nigel Barker at 21c.

Join internationally renowned fashion photographer Nigel Barker as he takes you behind the lens and onto the set of a high fashion shoot. He will demonstrate how to sculpt the light, direct and pose a model, use props and fans while collaborating with the stylist and hair and makeup.


Class is now in session!

It's time to put pencils to paper and start your next project, and Camera Ambassador is here to help! Students receive a 10% discount on all rental equipment.